Your recruitment web site should be all about converting a visitor into an application or a registration. It should be easy to navigate, have multiple points of engagement and encourage interaction. You have invested a lot in getting the candidate or client to the web site so it is essential that you don’t lose them at this point.
Far too often recruitment companies only monitor how many visitors they have to their site and disregard the number of registrations and the conversion percentage of registrations to visitors and the quality of registrations. These three elements really determine how successful your online presence really is.
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