Candidate Conversion

Candidate conversion is all about having an effective career portal or campaign microsite that will provide applicants with all the information that they require and engage them in the process of wanting to work for you.

A career portal is hugely important in conveying your employer brand to a potential applicant and their online recruitment experience will reflect on their overall experience with you as a company. For many employers their potential applicants and employees are also customers or potential customers, which is why it is so important to get the recruitment experience to be a positive one.

You may also be interested in:

Career Portals, Campaign Microsites